{"id":1106,"date":"2022-10-03T08:50:09","date_gmt":"2022-10-03T12:50:09","guid":{"rendered":"https:\/\/jointheac.com\/?post_type=podcast&#038;p=1106"},"modified":"2022-12-15T14:11:20","modified_gmt":"2022-12-15T19:11:20","slug":"a-new-way-to-aggregate-with-kenny-urbania","status":"publish","type":"podcast","link":"https:\/\/jointheac.com\/podcast\/a-new-way-to-aggregate-with-kenny-urbania\/","title":{"rendered":"A New Way to Aggregate with Kenny Urbania"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row gap=&#8221;20&#8243; rtl_reverse=&#8221;yes&#8221; el_class=&#8221;main-page-content&#8221;][vc_column offset=&#8221;vc_col-md-9&#8243; el_class=&#8221;order-2 article-col&#8221;][vc_column_text]\n<h1>A New Way to Aggregate with Kenny Urbania<\/h1>\n<h2>Refining and Redefining the Sales Game<\/h2>\n<p>In this episode of The Power Producers Podcast, <a href=\"https:\/\/www.linkedin.com\/in\/davidrcarothers\/\" target=\"_blank\" rel=\"noopener noreferrer\">David Carothers<\/a> interviews <a href=\"https:\/\/www.linkedin.com\/in\/kenny-urbania-7701453b\/\" target=\"_blank\" rel=\"noopener noreferrer\">Kenny Urbania<\/a>, Chief Executive Officer at <a href=\"https:\/\/www.jointheac.com\" target=\"_blank\" rel=\"noopener noreferrer\">The AC<\/a>. Kenny discusses The AC\u2019s desire to help not only in the growth of agencies but also in the development of a leader. Kenny also shares the structure they have at The AC for agents in terms of commissions and bonuses.<\/p>\n<h4 class=\"podcast list-heading\">Episode Highlights:<\/h4>\n<ul class=\"page-list\">\n<li>Kenny shares his background story and discusses his 24 years of experience in the insurance industry. <strong>(2:05)<\/strong><\/li>\n<li>Kenny explains that The Agency Collective is more of a professional service business or agent co-op where they collectively put their premiums together to get better deals for the agencies and better bonuses for the agents. <strong>(6:05)<\/strong><\/li>\n<li>Kenny shares that they do not charge anybody to join them in most situations unless they want to get their premium immediately. <strong>(12:27)<\/strong><\/li>\n<li>Kenny mentions that they monitor loss rates because they never want to touch commissions to provide agents with 100% commission. <strong>(16:13)<\/strong><\/li>\n<li>Kenny shares that The Agency Collective is structured in a manner that they strive to pay agents as much as possible while still being the best partners with carriers. <strong>(22:41)<\/strong><\/li>\n<li>Kenny explains the importance of renegotiating the compensation levels and bonuses for the agents every year. <strong>(28:18)<\/strong><\/li>\n<li>Kenny shares that in addition to personal lines, they also have commercial lines, life &amp; financial, and they try to run on all platforms. <strong>(30:54)<\/strong><\/li>\n<li>Kenny shares one of his favorite success stories of a captive agent who broke free and took only nine months with The Agency Collective to surpass his income after 10 years. <strong>(43:36)<\/strong><\/li>\n<\/ul>\n<h4 class=\"podcast list-heading\">Tweetable Quotes:<\/h4>\n<ul class=\"page-list\">\n<li>\u201cWe never want to touch commissions; we want to give the agents 100% of the commissions. We work on contingency and bonuses. And that\u2019s one of the reasons why we watch loss ratios.\u201d \u2013 Kenny Urbania<\/li>\n<li>\u201cThe bottom line is it\u2019s all about the revenue you can bring to your agency and the profitability and working together with the right person.\u201d \u2013 Kenny Urbania<\/li>\n<li>\u201cWe all sell boxes, some are bigger, some are smaller, I don\u2019t care how big the agency is, or how small the agency is, there\u2019s nobody that gets treated differently.\u201d \u2013 Kenny Urbania<\/li>\n<\/ul>\n[\/vc_column_text][vc_raw_html]JTVCc3NfcGxheWVyJTVE[\/vc_raw_html][\/vc_column][vc_column offset=&#8221;vc_col-md-3&#8243; el_class=&#8221;order-1&#8243;][vc_raw_html]JTVCcmNibG9jayUyMGlkJTNEJTIyMjA5JTIyJTVE[\/vc_raw_html][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Kenny Urbania, CEO at The AC, discusses The AC\u2019s desire to help not only in the growth of agencies but also in the development of a leader.<\/p>\n","protected":false},"author":1,"featured_media":1109,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"episode_type":"audio","audio_file":"https:\/\/jointheac.com\/wp-content\/uploads\/2022\/11\/AI3538342737.mp3","cover_image":"https:\/\/jointheac.com\/wp-content\/uploads\/2022\/11\/A-New-Way-To-Aggregate-with-Kenny-Urbania-1353x1536-1.jpg","cover_image_id":"1109","duration":"46:43","filesize":"43.44M","date_recorded":"2022-10-03","explicit":"","block":"","filesize_raw":"45549371"},"tags":[82],"series":[77,76,79],"episode_featured_image":"https:\/\/jointheac.com\/wp-content\/uploads\/2022\/11\/A-New-Way-To-Aggregate-with-Kenny-Urbania-1353x1536-1.jpg","episode_player_image":"https:\/\/jointheac.com\/wp-content\/uploads\/2022\/11\/A-New-Way-To-Aggregate-with-Kenny-Urbania-1353x1536-1.jpg","download_link":"https:\/\/jointheac.com\/podcast-download\/1106\/a-new-way-to-aggregate-with-kenny-urbania.mp3","player_link":"https:\/\/jointheac.com\/podcast-player\/1106\/a-new-way-to-aggregate-with-kenny-urbania.mp3","audio_player":null,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"}},"rssFeedUrl":"https:\/\/jointheac.com\/feed\/podcast\/guest-speaking","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"1ZwX12AeML\"><a href=\"https:\/\/jointheac.com\/podcast\/a-new-way-to-aggregate-with-kenny-urbania\/\">A New Way to Aggregate with Kenny Urbania<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/jointheac.com\/podcast\/a-new-way-to-aggregate-with-kenny-urbania\/embed\/#?secret=1ZwX12AeML\" width=\"500\" height=\"350\" title=\"&#8220;A New Way to Aggregate with Kenny Urbania&#8221; &#8212; The AC\" data-secret=\"1ZwX12AeML\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! 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